Play’n GO
Play'n GO is a Swedish slots specialist founded in 2005, best known for Book of Dead — one of the most played online slots in Europe — plus Reactoonz and Moon Princess, with a catalogue of several hundred mobile-first titles.
| Founded | 2005, Växjö, Sweden (roots back to 1997) |
|---|---|
| Specialty | Video slots, mobile-first |
| Flagship Titles | Book of Dead, Reactoonz, Moon Princess, Fire Joker |
| Rtp Typical | Multiple operator-selectable versions; Book of Dead headline ~96.2% |
| Catalogue | Several hundred slots |
Company background
Play’n GO traces back to a Swedish development consultancy of the late 1990s and incorporated as an independent studio in Växjö in 2005. It made an early strategic bet on mobile-first design — building games for phone screens before the industry had shifted — which positioned it perfectly when casino traffic moved to mobile. Unlike Evolution or Pragmatic Play it stayed a specialist: virtually the entire catalogue is video slots, released at a steady pace and licensed across most regulated markets.
Book of Dead and the house style
Book of Dead (2016) is the studio’s defining game and among the most played slots in Europe: a high-volatility, ten-line Egyptian adventure where a single symbol expands during free spins, capable of paying up to 5,000x stake. It effectively inherited the ‘book game’ genre and made explorer Rich Wilde the studio’s mascot across a series of sequels. Beyond the Wilde franchise, Play’n GO’s style shows in grid slots like Reactoonz — a cascading cluster-pays game with a charge-up meter — and Moon Princess, plus simpler classics such as Fire Joker. The studio has also carved a niche in music-band slots built around licensed acts.
RTP practice
Play’n GO publishes most of its games in several RTP configurations that operators choose between. Book of Dead’s headline version returns about 96.2%, but casinos can run versions well below that, and the same applies across the catalogue. The configured figure is always shown in the game’s information screen, making Play’n GO another studio where the same title can pay measurably differently between two casinos — worth checking before you play.
Frequently asked questions
What is Play'n GO's most famous slot?
Book of Dead, released in 2016 — a high-volatility Egyptian-themed slot with an expanding symbol in free spins and a top win of 5,000x stake. It became the flagship of the whole 'book game' genre and spawned the Rich Wilde series.
What RTP do Play'n GO slots have?
Most titles ship in multiple operator-selectable versions. Book of Dead's headline configuration is about 96.2%, but lower versions exist, so check the in-game info screen at the casino you are playing.
Does Play'n GO make anything besides slots?
Very little — it is deliberately a slots specialist. The catalogue is several hundred video slots, including cluster-pays games like Reactoonz and a line of licensed music-band titles.
Sources
- Play'n GO official site — company history and game sheets
- Published paytables and in-game information screens for RTP versions
- Malta Gaming Authority licensee register